Marco Stock
Trainee
My job at HeadlineAffairs in three words:
Often something new.
What I’m doing at HeadlineAffairs:
I get to know the entire spectrum of PR work.
Crowning achievements of PR are…
...to write the way the customer wants it – not yourself.
Capital sins of PR are…
...not having an overall concept.
In the past I thought…
...writing a PR-Text is easy.
Now I know...
...how much effort goes into even a short text.
Particulars:
Whether it's writing match reports for our local football team, creating poetry or stories: Writing texts has always been incredibly fun for me. The only problem: you can't earn any money with it. At least that's what I thought for a long time – until I finally came to the realization during my studies of politics and society: Corporate communications is a profession after all (and a pretty sought-after moreover). From then on, my direction was clear, and I am now in the process of turning my hobby into a profession.